Kuarzo Entertainment
Kuarzo is an audiovisual production company established in 2017 as the successor of the Argentinian subsidiary of Endemol. After Dutch shareholders (Endemol) withdrew, Martín Kweller took in hand 100% of the company, which became famous for producing reality show Big Brother in Argentina in the late 1990s. To support and increase Kuarzo’s share in the Argentinian media market, Kweller partnered with TV producer and host Guido Kaczka and businessmen Eduardo Cohen Watkins (multimillionaire heir of the Watkins-Safra family and friend of President Mauricio Macri) and Gerardo Waisburg (mattress manufacturer). Thus, the stock is 70%-controlled by Kweller, while the remaining 30% is equally divided among the other three businessmen.
Kuarzo produces television shows for four open TV channels from Buenos Aires (Canal 13, Telefé, Canal 9 and América) for a total of 10.5 daily hours as of November 2018. It also produces the whole programming of channel Net TV, owned by Editorial Perfil, where the group is a 5%-shareholder. It also produces paid content TV channel Kuarzo TV and owns 30% of Radio Con Vos.
Business Form
Private
Legal Form
Joint stock corporation
Individual Owner
He is a TV producer, who has invested in several hotel projects. He is also partner of production company Underground together with renowned TV producer Sebastián Ortega.
Other TV Outlets
5% Net TV (Buenos Aires)
KZO TV (Buenos Aires)
Other Radio Outlets
Radio Con Vos (Buenos Aires)
Other Online Outlets
www.radioconvos.com.ar
Media Business
Audiovisual production company
Kuarzo Entertainment
Underground Producciones
General Information
Founding Year
2017
Affiliated Interests Founder
He is a TV producer, who has invested in several hotel projects. He is also partner of production company Underground together with renowned TV producer Sebastián Ortega.
Employees
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Financial Information
Revenue (Financial Data/ Optional)
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Operating Profit (in Mill. $)
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Advertising (in % of total funding)
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Management
Executive Board
President of the board
Vice President
Permanent member of the board
Permanent member of the board
Permanent member of the board
Permanent member of the board
Alternate member of the board
Alternate member of the board
All the members of the board of directors have managerial or executive roles in the company in the art, legal or human resources areas.
Other Influential People
Radio and TV host and producer. He is one of the leading names in FM La 100 and Canal 13 (both owned by Grupo Clarín).
Son of trillionaire Lily Safra, widow of Edmond Safra, a Lebanese businessman. He is a friend of President Mauricio Macri and owner of the house where Macri spends his holidays in Villa La Angostura. His main business activities focus on investing in real estate and art works. He owns 10% of the group.
He owns 10 % of the group. Mattress manufacturer through the firm Tempur Sealy Argentina.